The Strategic Plan is the association's roadmap to decisions and actions over the next 3 to 5 years that will move us toward realizing APTA's Vision Statement for the Physical Therapy Profession. It is guided by the vision, the Association Purpose, and the Association Organizational Values (listed below) and builds on our past successes while preparing the association and the profession to thrive in the future.
The Strategic Plan is never "done." APTA reviews the plan regularly and updates as needed through an active, mindful process that looks at environmental changes and member input. By keeping the plan contemporary and relevant, the association better provides representation, services, and community to APTA members.
In 2015, APTA's Board of Directors updated the Strategic Plan to address 3 areas of transformation, in line with the vision: transforming society, transforming the profession, and transforming the association. The plan correlates closely with the 8 guiding principles of the vision: Identity, Quality, Collaboration, Value, Innovation, Consumer-Centricity, Accessibility, and Advocacy.
Keep in mind that the Strategic Plan addresses much of what APTA does, but not everything.Some operational activities aren’t mentioned in the plan, yet they do some heavy lifting toward the mission of the association, enabling the activities of the Strategic Plan to continue.
2017 Strategic Plan
Download the Strategic Plan (.pdf)
Download the Strategic Plan Including Subobjectives (.pdf)
Barriers to movement will be reduced at the population, community, workplace, home, and individual levels.
- Reform payment policy to reflect the essential role of physical therapists in movement, health and quality of life.
- Establish mutually beneficial partnerships to enhance society's understanding of physical therapists’ movement expertise and remove barriers to movement.
- Physical therapists will develop and implement community-based measures of mobility.
- Improve society's recognition and understanding of physical therapy and physical therapists as movement system experts.
- Leverage technology to advance physical therapists’ role in enhancing movement.
Physical therapist practice will deliver value by utilizing evidence, best practice, and outcomes.
- Further develop and implement strategies to address unwarranted variations in clinical practice, so that physical therapists demonstrate consistency in practice based on outcomes, evidence, and cultural competence.
- Integrate the movement system as a concept into practice, education, and research.
- Engage with the Education Leadership Partnership Steering Committee to reduce unwarranted variations in student qualifications, readiness, and performance across the continuum of physical therapist professional education.
- Provide academic and clinical faculty with quality professional development opportunities, and PT/PTA programs with updated resources and student assessment tools.
- Provide education program accreditation practices that afford the necessary rigor and quality control, while offering an application and review process that is efficient and useful.
- Identify roles and promote physical therapist participation in primary care delivery models.
- Investigate emerging trends in health care to identify bioscience initiatives that may have positive impacts on physical therapist management of patients and clients.
APTA will be a relevant organization that is entrepreneurial, employing disciplined agility to achieve its priorities.
- Develop and refine data sources to drive business intelligence in the areas of public affairs, professional affairs, finance and business affairs, and member affairs.
- Identify the sources and users of physical therapy information in an effort to make APTA the definitive source of such information.
- Achieve a greater market share of membership.
- Demonstrate leadership in establishing and adopting best practices in association management.
If you have questions about the Strategic Plan, please contact firstname.lastname@example.org.
The American Physical Therapy Association exists to improve the health and quality of life for individuals in society by advancing physical therapist practice.
The Association Purpose is APTA's reason for being. It answers the questions: "Why do we exist?" and "What would be lost if the organization ceased to exist?"
Association Organizational Values
Association members and staff working on behalf of the association:
- Are committed to excellence in practice, education, research, and advocacy;
- Respect the dignity and differences of all individuals and commit to being a culturally competent and socially responsible association;
- Lead with professionalism, integrity, and honesty; and,
- Make decisions that reflect visionary thinking, innovation, collaboration, and accountability.
The Association Organizational Values apply to association staff and members as they work on behalf of the association. While they overlap with the professionalism core values for the PT and the values-based behaviors for the PTA, these organizational values are not intended to mirror them but to guide behavior focused on association activities.