One of the most important responsibilities we have as a profession is deciding what matters most. That may sound simple. But in a healthcare environment that grows more complex each year, clarity has become a competitive advantage. New research emerges. New technologies arrive. New payment models reshape expectations. The challenge is not a lack of information. It’s knowing where to focus our attention and how to apply what we learn in ways that make a meaningful difference for patients and communities.
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President's Note | Choosing What Matters
How we apply evidence, build partnerships, and invest in one another will shape the future of physical therapy.
Date: Thursday, October 1, 2026
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